Lucid Lingo
Communicating... in plain English
Lucid Lingo
Since inception, Lucid Lingo has built a strong client base comprising many of Australia’s largest companies
Our copywriting services have benefitted the following clients:
One of Australia’s leading suppliers of banking, insurance, investment and superannuation products. We wrote copy for numerous in-branch product brochures, prospectuses, product disclosure statements (PDS), reports and customer communications.
A leader in the field of air quality and environmental management and part of the Pacific Environment Limited group of companies. We supplied marketing consulting services including project managing the development of the firm’s website, writing and editing tender proposals, editing press releases and copywriting printed material.
The wealth management division of the National Australia Bank (NAB), and one of Australia’s leading providers of investment, superannuation and life insurance solutions. We wrote customer information booklets explaining changes in government regulations and communicating investment strategies in clear, precise and easy-to-understand language.
Subsidiary of Australia’s largest bank, Commonwealth Bank. We wrote product brochures for their managed investments and information brochures for their margin lending product, and conceptualized and wrote content for their monthly email newsletter.
A global financial powerhouse. We wrote product brochures, marketing flyers and investor bulletins for their superannuation fund.
One of the world’s oldest and most respected investment companies, represented in 20 countries worldwide. We wrote plain-English product disclosure statements (i.e. prospectuses) for several of their managed investments.
A major life insurance, risk management, superannuation and wealth management group. We wrote a range of prospectuses and information booklets.
Previously part of the St George Bank. We wrote brochures and information booklets explaining taxation on retirement savings, and articles for their monthly customer newsletter.
A global financial services company providing general insurance, life risk, investment and superannuation products. We wrote a series of prospectuses and information brochures for the life insurance, superannuation and wealth management divisions.
Now ING Australia, one of Australia’s oldest and most successsful financial institutions. We wrote a series of investment information brochures and flyers.
A leading Australian finance company specialising in providing leasing solutions to enable businesses to acquire equipment, cars and business premises. We provided marketing consulting work including copywriting advertisements, direct response mailouts and brochures.